Knowing More. Showing Less.
To create an innovative vision of the BBC experience shaped by new technology.
We can get almost anything from the BBC, but the interface limits us finding what we want. Spectrum is a facial feature that keeps you up to date in the content you care about by looking at your reactions & engagement as you experience the BBC.
Points of interest are used to pull new content from across the BBC and create an overview efficiently & effortlessly tailored to you.